The Right Logo Size for Every Platform

Your logo is the face of your brand, and it needs to look sharp everywhere—whether it’s on your website, social media, or marketing materials. But different platforms have different size requirements. Here’s a simple guide to ensure your logo always looks professional and polished.

Website & Favicon

Your website’s logo should be clear and fit well within the design.

  • Website Header: 250 x 100 px (This may vary depending on your design.)
  • Favicon: 16 x 16 px (The tiny icon next to your website name in the browser tab.)

👉 Tip: Use a transparent PNG for a clean look on any background.

Social Media Profiles

Your logo needs to fit perfectly in circular or square profile pictures.

  • Instagram & Facebook: 180 x 180 px
  • Twitter (X): 400 x 400 px
  • LinkedIn: 300 x 300 px

👉 Tip: Since most platforms crop profile images into circles, keep important elements centered.

Marketing & Print Materials

Logos on print materials need to be high-resolution to avoid pixelation.

  • Email Signature: 320 x 70 px (Small but sharp)
  • Business Cards: 1000 x 600 px (For clear printing)
  • Merchandise & Packaging: Use high-resolution PNG or SVG to maintain quality when resizing.

Best File Formats for Your Logo

Choosing the right file type ensures your logo looks its best.

  • PNG: Best for digital use (supports transparency).
  • SVG: Perfect for scaling without losing quality (ideal for web & print).
  • JPG: Use when transparency isn’t needed (lighter file size).

Pro Tip:

Always keep a high-resolution version of your logo in multiple formats so you can easily adapt it for any use.

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